Strategic Brand Management Building, Measuring, and Managing Brand Equity (Record no. 3745)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00580cam a2200205ua 4500 |
001 - CONTROL NUMBER | |
control field | 3749 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 171220n ii |||gr||||Z||||||eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 978-93-325-4220-4 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | MAIN |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Item number | KEL |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Keller, K. L.., |
Relator term | Author., |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Parameswaran, A. M., |
Relator term | Author., |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Jacob, I., |
Relator term | Author., |
245 ## - TITLE STATEMENT | |
Title | Strategic Brand Management Building, Measuring, and Managing Brand Equity |
250 ## - EDITION STATEMENT | |
Edition statement | 4th. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Noida: |
Name of publisher, distributor, etc. | Dorling Kindersley (India) Pvt. Ltd, |
Date of publication, distribution, etc. | 2016. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xvi, 586p: |
Dimensions | 25 cm. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Sibsagar Commerce College Central Library | Sibsagar Commerce College Central Library | 24/02/2020 | KEL | 24300 | 24/02/2020 | 1 | 24/02/2020 | Books | |||||
Sibsagar Commerce College Central Library | Sibsagar Commerce College Central Library | 24/02/2020 | KEL | 24301 | 24/02/2020 | 2 | 24/02/2020 | Books | |||||
Sibsagar Commerce College Central Library | Sibsagar Commerce College Central Library | 24/02/2020 | KEL | 24302 | 24/02/2020 | 3 | 24/02/2020 | Books |