Krishnamacharyulu, C.S.G. Ramakrishnan, Lalitha Cases In Rural Marketing An Integrated Approach By C.S.G. Krishnamacharyulu. - 6th ed. - South Asia: Dorling Kindersley ; 2012. - 264p. ISBN: 978-81-317-0188-1 Subjects--Topical Terms: Management Dewey Class. No.: 658.8 / KRI