Kotler, Philip <br/><br/>
Principles of Marketing 

 - 17th 
 - U.S  Pearson  2018 
 - 701p. ;  21cm 
<br/><br/><label>ISBN: </label>978-93-528-6561-1 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT